SPONSORSHIP OPPORTUNITIES

Would your organization like to connect virtually with more than 3,000 independent publishers and in-person with hundreds of publishers who need the solutions you offer?

Then we invite you to learn how IBPA’s Publishing University can help you meet your marketing and communications goals.

Audience Exposure

Vendor sponsors will showcase their product or service to hundreds of emerging, established and advanced book publishers as well as industry experts who serve as session leaders.
This will be anchored by a tabletop exhibit area near the Registration Tables and ample gathering space in and around break out session rooms.
For 2011, IBPA has expanded sponsorship packages to reinforce vendors’ messaging after Publishing University is over! All packages include a rotation of banner advertising on the IBPA-online home page and logo banner ads on the IBPA Publishing University site. Also, packages include print advertising in post-conference issues of the IBPA Independent mailed to 6,000 IBPA members and additional publishers and publishing industry professionals.
IBPA’s goal is to deliver to our vendor partners the tools they need to extend the influence of their message long after the face-to-face of the IBPAPublishing University is over!

Target Markets (in order of importance)

IBPA publisher members in the regional area
IBPA members throughout the U.S. (3,000+)
New and emerging publishers in the regional area
New and emerging publishers in the U.S.
BEA small- to mid-size publisher exhibitors

SPONSORSHIP OPPORTUNITIES

We can also customize sponsorship opportunities. Previous Publishing Universities have had sponsored water bottles and registration bags. Please let us know what customized programs we can design for you!

For Advertising information, please contact :
Chris Kahn Vendor Relations, Marketing & Advertising
925.283.3542

Keynote Luncheon Sponsor • $3,500

Featuring Skip Prichard • Monday, May 23, Noon–2:00 p.m.

Sponsorship package includes:
• “Thank you” announcement from the podium during the event
• Signage on site during the event
• Reserved table for 8 guests at the luncheon
• Tabletop space in exhibit hall for the duration of the event
• Full-page advertising in Publishing University program
• Prominent Company logo in sponsor recognition section of Web site
• Pre-event promotion
• Insert in registration bags
• Access to post-event mailing list
• Banner ad in rotation on IBPA home page: July–December 2011
• Four one-quarter page print ads in post-conference issues of
the IBPA INDEPENDENT (may not replace an already scheduled ad)
• Five free all-session passes
*Exclusive Premium Sponsorship packages also available.

Benjamin Franklin Awards Reception Sponsor • $3,000

Monday, May 23, 5:00–8:00 p.m.

Sponsorship package includes:
• “Thank you” announcement from the podium during the event
• Signage on site during the event
• Reserved table for 8 guests
• Tabletop space in exhibit hall for the duration of the event
• Full-page advertising in Publishing University program
• Prominent Company logo in sponsor recognition section of Web site
• Pre-event promotion
• Insert in registration bags
• Access to post-event mailing list
• Banner ad in rotation on IBPA home page: July–December 2011
• Three one-quarter page print ads in post-conference issues of
the IBPA INDEPENDENT (may not replace an already scheduled ad)
• Three free all-session passes
*Exclusive Premium Sponsorship packages also available.

Opening Night Reception Sponsorship • $2,500

Sunday, May 22, 6:00–7:00 p.m.

Sponsorship package includes:
• “Thank you” announcement from the podium during the event
• Signage on site during the event
• Tabletop space in exhibit hall for the duration of the event
• Half-page advertising in Publishing University program
• Prominent Company logo in sponsor recognition section of Web site
• Pre-event promotion
• Insert in registration bags
• Access to post-event mailing list
• Banner ad in rotation on IBPA home page: July–December 2011
• Two one-quarter page print ads in post-conference issues of
the IBPA INDEPENDENT (may not replace an already scheduled ad)
• Two free all-session passes
*Exclusive Premium Sponsorship packages also available.

Continental Breakfast Sponsorship • $2,000

Monday May 23, 7:00–10:00 a.m.

Tabletop Sponsor • $1,050

(Discount for repeat sponsors)

Sponsorship package includes:
• Tabletop space in exhibit hall for the duration of the event
• One quarter-page advertising in Publishing University program
• Prominent Company logo in sponsor recognition section of Web site
• Pre-event promotion
• Access to post-event mailing list
• One free all-session pass.

EVENT OVERVIEW

Overview

Since 1983, the 3,200-member Independent Book Publishers Association (formerly PMA) has centered on educating both emerging and experienced publishers. For twenty-seven years IBPA’s Publishing University has been the association’s flagship event for bringing publishing education to the industry and features:
• Multiple educational sessions presented by industry experts over a two-day period.
• The 2011 IBPA Publishing University will take advantage of the synergy provided by all the publishing-related events taking place at the Jacob K. Javits Convention Center.
• A day and a half of education culminating with the 23rd annual celebration of Benjamin Franklin Award winners.
• Numerous networking opportunities, including an exhibit hall, daily continental breakfast, nightly reception, keynote speaker and luncheon.
• Attendance that has averaged 300 over the past 5 years.

Membership Luncheon Keynote Address

Skip Prichard will deliver the Membership Luncheon keynote address on Monday, May 23rd. Mr. Prichard’s perspective as the leader of Ingram Content Group, which sits at a crucial intersection between publishers, retailers, and libraries, offers a unique view of the future of books and publishing and the already proven business models that are helping publishers connect content to opportunity.

The 23rd Annual IBPA Benjamin Franklin Awards™

The Benjamin Franklin Award presentation and reception, historically drawing more than 400+ attendees, is scheduled for Monday night, May 23rd. The award has recognized excellence in publishing for more than 20 years. Previous winners include publishers both large and small—from Sourcebooks, John Wiley & Sons and Smithsonian Books, to Carl Sams, Momentum Books and Hip Pocket Press!

Event Objectives

• To educate emerging and advanced publishers about the business of publishing through a series of expert-led seminars, exhibits, discussions and other events.
• To enable attendees to learn from one another through one-on-one networking.
• To present up-to-the minute tools and technologies that enable publishers to work more effectively and efficiently in a way they can understand and use!